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Diana Perry

VP of Marketing & Social Media
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Recent Posts

ICSC New York Deal Making Summary 2018

By Diana Perry on Tue, Dec 11, 2018 @ 17:12 PM

Something’s Gotta Give – PermittingThe show was largely focused on digital native brands entering the brick & mortar space, something we’ve all been wanting to learn more about...and frankly, network with. In one session title, Brand Collection –...

Topics: ICSC New York Deal Making 2018 Summary, #ICSCNYDM, ICSC, retail real estate, NY ICSC Recap, CRE, blockchain, millennials, digital brands, digital vertical brands, boutique fitness

Our Industry isn't Bewitched! New Concepts and Retailers Hitting Brick & Mortar

By Diana Perry on Wed, Oct 31, 2018 @ 11:10 AM

Many are at a loss around recent large department store closings (aka Sears) but in my experience it’s mostly just consumers thinking our industry is a-fright. However, those of us that are living and breathing CRE on a daily basis know it’s...

Topics: clicks to bricks, brick and mortar, CRE, new retailers, Huckberry, ThredUP, Modern Nomad, Camp Buzzfeed store

Boston ICSC New England Conference & Deal Making Summary 2018

By Diana Perry on Tue, Jul 24, 2018 @ 12:07 PM

As we flip-flop between the Boston Convention Center in the Seaport and The Hynes in the Back Bay for another Boston ICSC New England Conference and Deal Making show, one thing was clear – things they are a changin’. From session, Women in Real...

Topics: millennials, ICSC, Boston ICSC 2018, CRE, retail real estate, grocery trends, women in real estate

Make Way for Distinctiveness – ICSC RECon Wrap Up 2018

By Diana Perry on Mon, Jul 02, 2018 @ 10:07 AM

Though ICSC RECon feels like ages ago and our suitcases are now stored, our feet finally heeled, it’s important to reflect on the show and look for key take-aways. It’s clear that our industry is changing and that’s not surprising but what is...

Topics: ICSC RECon 2018, all blog posts, social media in retail real estate, personalization in retail, retail real estate, ICSC RECon 2018 summary, millennials

Erasing the line between clicks and bricks – What to expect at ICSC RECon 2018

By Diana Perry on Tue, May 08, 2018 @ 11:05 AM

As we pull out our suitcases and pack them with comfy shoes (yet far more uncomfortable ones), a handful of chargers, our favorite neck pillow, suits, sunnies and our squished-face badge we are almost ready for the world’s largest global CRE...

Topics: ICSC RECon, ICSC RECon 2018

My Secret Spring Cleaning Tool at the Office - Say Hello to Trello

By Diana Perry on Mon, Apr 09, 2018 @ 12:04 PM

Though we’ve had snow storm after snow storm lately, spring is on all of our minds and with spring comes rejuvenation which also mean, spring cleaning! No, I’m not talking about cleaning the dust bunnies out from under the bed or finding those...

Topics: all blog posts, Marketing Tips, Trello, organization, retail real estate, commercial real estate

The Big Facebook Update of 2018 and What You Need to Know

By Diana Perry on Wed, Jan 31, 2018 @ 17:01 PM

Now that it’s a new year, it’s time to check-in with our friend Zuckerberg and see what some of his resolutions are for 2018. There’s been article after article about Zuck wanting to overhaul Facebook’s algorithm which means big changes for you...

Topics: facebook, facebook for business, social media in real estate, Facebook 2018, retail real estate, facebook tips for business, social media in retail real estate, all blog posts, Marketing Tips

4 Retail Real Estate Predictions for 2018

By Diana Perry on Wed, Jan 03, 2018 @ 10:01 AM

Post the industry parties, Secret Santas and jingle bell jogs, it’s time to reflect and project CRE trends for 2018. How will our industry adapt to changing needs of the consumer? How are different generations shaping the shopping experience? What...

Topics: 2018, 2018 Predictions, Marketing predictions for 2018, CRE Predictions for 2018, Retail Real Estate Predictions for 2018, voice search marketing, personalization in retail, etsy pop-up shop, Marketing Tips, Marketing tips for retailers